Bengaluru, 21st of March, 2025 :Reliance Trends, India’s leading fashion destination, is thrilled to announce the launch of its new Summer-Occasion wear collection and its new campaign featuring super star Mahesh Babu and his daughter Sitara. The exciting new campaign showcases a stunning array of merchandise for everyone in the family during this summer and holiday/travel season.
To showcase the new season merchandise, Reliance Trends has launched the ‘NEW TIMES. NEW TRENDS’ campaign. Reliance Trends is introducing this bold new approach and new collections with a stunning, new-age film featuring Mahesh Babu and his daughter Sitara. This film also features the new collections ranging from Cool Casuals to Wow Westerns as well as Party Ethnics.
This campaign highlights the new merchandise, reflecting a fresh new look, feel, and attitude for the brand.
Reliance Trends new campaign invites customers to step into a world where tradition meets modernity. The new collection celebrates the rich cultural heritage of India with a contemporary twist, offering a unique shopping experience for the summer and holiday season. But the excitement doesn’t end there. Reliance Trends is India’s go-to shopping destination all year round, providing a diverse range of collections that cater to every occasion and season.
Whether one is looking for festive attire, casual wear, or trendy outfits, Reliance Trends has something for everyone. The collections are thoughtfully curated to reflect the latest fashion trends while honouring the timeless beauty of Indian craftsmanship. From vibrant summer styles to cozy winter wear, Reliance Trends ensures that one stays fashionable throughout the year.
With a commitment to quality and innovation, Reliance Trends continues to set new standards in the fashion industry. The stores offer a welcoming environment where one can explore a wide variety of clothing and accessories for men, women, and children. Shoppers can experience the joy of shopping at Reliance Trends, where tradition and modernity come together to create a truly exceptional shopping experience.
From this season onwards, Reliance Trends is releasing its freshest collection yet, with eye- catching styles at attractive prices. The new range is not just on trend, but trendsetting.
Trends brand new film reflecting the hot, new approach is now LIVE. Featuring MAHESH BABU and SITARA, this film stars the awesome new collections: Cool Casuals, Wow Westerns and Party Ethnics.
About Trends
Trends is India’s largest and fastest growing fashion destination with a strong network of more than 2000 stores, in more than 1000 cities across all its formats. It also houses more than 100 national and international apparel & accessory brands along with 20 own brands across men, women and children categories to fulfill every customer needs.
Reliance Trends own brands include, AVAASA – a range of Indian wear for women offers the finest collection of Salwar Kurta Sets, Churidar Sets and a fast evolving Mix-n-Match range of garments RIO – a vibrant range of snazzy trends for young women, FIG – Fashion wear for discerning, independent & working women. Fusion – a brand with range of fusion wear for women where east meets west & style meets comfort. Network – range comprises of formal office wear collection for men and women. Netplay – range showcases a smart casual collection for the evolving workplace. DNMX – range for the youth of India, offering them exclusively crafted fashion garments like Denims, T shirts etc. Performax – the specialized active wear brand, which supports performance in sporting activity.
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